Tourexpi
TUI Musement powering loveholidays Tours & Activities offering
TUI Musement, a global Tours & Activities
business and part of TUI Group, is the new Tours & Activities partner for
online travel agent (OTA) loveholidays. TUI Musement is powering a digital
platform with a curated portfolio of thousands of excursions, activities and
attraction tickets, which customers of the OTA can now directly access.
The wide-ranging catalogue of experiences includes
museum visits, city tours, food and wine tastings and adventure activities,
with options available to holidaymakers across the short haul beach, city break
and long-haul destinations loveholidays sells. Experiences can be booked by
customers prior to departing for their holiday and while in-resort.
“We’re delighted to partner with TUI Musement to
roll out excursions, activities and, attraction tickets to our customers,
helping them to have great experiences on their well- deserved holidays.” Said
Laurence Stock, VP Commercial at loveholidays. “We pride ourselves on offering
an unrivalled choice of great value package holidays, and the rollout of
experiences makes it even easier to book and manage all aspects of a holiday
with us.“
The offering to loveholidays customers includes
options from the TUI Collection range of exceptional, responsible and great
value excursions developed by the TUI team. Furthermore, loveholidays customers
can book National Geographic Day Tours, which have been created by TUI in
collaboration with National Geographic Expeditions based on National
Geographic’s incredible legacy of exploration.
“loveholidays wants to give their customers great
experiences and we are proud to partner with them, providing a terrific
selection of the best and most relevant things to do in-destination. I am very
excited that this includes the TUI Collection range of exceptional, responsible
and great value excursions, and the selection of unique and immersive National
Geographic Day Tours.” Added Nishank Gopalkrishnan, Chief Commercial Officer at
TUI Musement, the Tours & Activities division of TUI Group. “Our collaboration
with loveholidays reinforces TUI Musement’s position as the B2B partner of
choice for Tours & Activities.”
The partnership with loveholidays continues TUI’s
strong global growth in Tours & Activities, which has seen international
airlines, hotels and travel technology companies all launch experiences
offerings in collaboration with TUI Musement during 2024.
The launch follows the news that loveholidays has
increased its ATOL licence to cover four million passengers this year, up 39%
versus 2023 and 191% versus the last licence it submitted pre-pandemic. The OTA
has strong growth ambitions, with product and market expansion at the heart of
its growth strategy.
Image
Credit: © TUI Group
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