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IHG Hotels & Resorts debuts Vignette Collection brand in Egypt, at a Landmark Heritage location
IHG
Hotels & Resorts, one of the world’s leading hotel companies, has signed a
management agreement with Maxim Hotels and Resorts Management to bring the
Vignette Collection brand to Egypt with a signing in Port Said. Scheduled to
open its doors in December 2027, Vignette Collection Hotel Royal Maxim
Port Said will seamlessly blend heritage and contemporary hospitality,
offering guests a luxurious yet authentic experience.
The
140-key hotel will feature two distinct sections, each featuring 70 rooms. The
first section restored from a heritage building that once housed the Suez Canal
Authorities, will provide guests with beautiful views of the canal. The second
section will be a newly constructed beachfront property, providing easy access
to the shore.
Vignette
Collection is a family of one-of-a-kind, exclusive hotels curated for
guests seeking rich and varied stay experiences in some of the most
sought-after urban and resort locations and enriches IHG’s fast-growing Luxury
& Lifestyle offer for both leisure and business travellers. The brand also
gives owners of world-class independent hotels the opportunity to retain their
distinctive identity, while benefitting from IHG’s global scale and luxury and
lifestyle expertise.
Haitham
Mattar, Managing Director, India, Middle East and Africa (IMEA) at IHG Hotels
& Resorts, commented: “We are excited to partner with Maxim Hotels and
Resorts to debut the Vignette Collection brand in Egypt. With its conversion
friendly proposition and a promise to offer unique stays to guests in
high-quality luxury and lifestyle hotels, Vignetter Collection brand has seen
phenomenal success worldwide. Vignette Collection Hotel Royal Maxim Port Said
will be situated in one of Egypt’s most historical landmarks, known for
its association to the Suez Canal, and therefore will attract visitors for its
strategic location steeped in rich history.
He
added: “Egypt’s resilient hospitality sector continues to soar, with an aim to
create 400,000 hotel rooms by 2028 in response to the country’s strong tourism
performance. Well-positioned to contribute to this target, IHG is setting the
stage in Egypt for further expansion of hotels from our portfolio of luxury and
lifestyle brands, in line with our ambitious growth plans in the wider-region.”
Dr.
Mohamed Karrar, Managing Director at Maxim Hotels and Resorts Management
commented: “We are thrilled to partner with IHG Hotels & Resort, a
global hospitality leader, to introduce the Vignette Collection to Egypt. I am
confident that the hotel, underpinned by IHG’s global scale, a powerful
enterprise, best in class loyalty programme, and local market expertise, will
be a great success and become the choice of discerning travelers looking for
exceptional hospitality experiences.”
He
added: “Port Said’s strategic location at the entrance of the Suez Canal adds
allure to this hotel, making it a compelling destination for guests who seek a
unique blend of history, luxury, and local immersion. Through personalized
service and curated experiences, Vignette Collection Hotel Royal Maxim Port
Said will create unforgettable memories for our guests.”
Vignette
Collection, IHG’s first collection brand, is a family of one-of-a-kind
properties in sought-after urban and resort locations where the next generation
of Luxury & Lifestyle travellers can indulge in stays that weave
responsibility, community and locality together, backed by the reassurance of
the company’s trusted reputation and leading loyalty offer.
IHG® currently
has 7 hotels operating across 4 brands in Egypt, including InterContinental,
Crowne Plaza, Holiday Inn, Staybridge Suites and has a strong pipeline of 21
hotels due to open in the next 3 - 5 years. The new-build Vignette Collection
Hotel in Egypt will join existing Vignette properties worldwide across
Portugal, Austria, Thailand and Australia.
Image
Credit: © IHG Hotels
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