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World Tourism Awards 2025: Celebrating the best 100 in global travel and hospitality
What Are the World Tourism Awards – Best 100?
The World Tourism Awards – Best 100 is an annual platform that honors excellence and innovation in the tourism sector. With categories spanning from hospitality and aviation to sustainable tourism and digital innovation, the awards serve as a global benchmark for quality, leadership, and transformation in the industry.
Key Highlights:
- Covers 100 tourism-related categories
- Includes destinations, hotels, airlines, tour operators, and tech startups
- Recognizes innovation, sustainability, and leadership
- Open to nominations from all continents
Why the World Tourism Awards Matter
- The awards program is more than a recognition ceremony—it’s a strategic tool for:
- Boosting international brand visibility
- Attracting tourism investments
- Inspiring global best practices in hospitality and travel
- Fostering innovation across the tourism value chain
- With endorsement from WTFI, winners gain unmatched credibility and access to global investor and media networks.
Transparent and Data-Driven Selection Process
- Each winner of the World Tourism Awards 2025 is chosen through a rigorous selection process:
- Global Nominations from tourism boards, companies, and public voting
- Eligibility Screening based on innovation, ethics, and sustainability
- Performance Metrics Review including KPIs, case studies, and online ratings
- Expert Jury Evaluation by WTFI’s Awards Committee and industry leaders
Categories That Define the Future of Travel
The World Tourism Awards 2025 include standout categories such as:
Top Travel Destinations
- Best Global Destination
- Most Sustainable Destination
- Best Emerging Destination
- Best Heritage and Cultural Destination
Leading Hotels and Resorts
- Best Luxury Hotel
- Best Eco-Hotel
- Best All-Inclusive Resort
- Best Boutique Hotel
Airlines and Aviation
- Best International Airline
- Best Inflight Experience
- Most Sustainable Airline
Tourism Boards & Marketing
- Best National Tourism Board
- Best Tourism Campaign
- Best Use of Technology in Promotion
- Travel Services and Innovation
- Best Tour Operator
- Best Travel App
- Best Use of AI in Travel
- Best Virtual Travel Platform
Sustainability and Responsibility
- Best Eco-Friendly Hotel Chain
- Best Responsible Tour Operator
- Best Carbon-Neutral Project
Leadership and Lifestyle
- Tourism Person of the Year
- Best Woman in Tourism Leadership
- Best Travel Influencer
- Best Luxury Travel Experience
2025 Venue: The Royal Palace of Brussels
The event will be hosted at the Royal Palace of Brussels, one of Europe’s most historic and elegant locations. As the symbolic heart of Belgian royal heritage, it provides a majestic setting to honor global tourism leaders and innovators.
Benefits for Award Winners
- Winning a World Tourism Award in 2025 includes:
- Official Trophy and Certificate of Excellence
- International media exposure and press releases
- Use of winner’s seal for branding, marketing, and social media
- Networking opportunities with global investors
- Speaking invitations at future WTFI events
Final Word: A Global Celebration of Tourism Innovation
The World Tourism Awards – Best 100 is more than an award—it's a movement driving the future of tourism. It honors those who are redefining travel experiences through excellence, sustainability, and visionary leadership.
Whether you're a luxury resort, an eco-tourism pioneer, or a digital nomad startup—this is your global stage.
Explore the full list of categories and submit your nomination at www.globaltourismforum.org
Join the global conversation: #WTA2025 #Best100Tourism #WorldTourismAwards
Picture Credit: © WTFI
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