Tourexpi
Amadeus,
a global leader in travel technology, is expanding its footprint in Vietnam
with tailored solutions for some of the nation’s fastest-growing online travel
players. At a recent industry event, Amadeus brought together leading agencies
to discuss how technology can drive scale and competitiveness in an evolving
market.
Digitalization
as a growth driver
“Hong
Ngoc Ha Travel consistently embraces technology innovation as a key driver for
our long-term growth,” says Dang Hoang Tung, Executive Board Member and Senior
Advisor to the Chairwoman. “Our partnership with Amadeus aligns with our
broader digitalization roadmap and enables us to deliver a scalable,
insight-driven B2B platform for our nationwide sub-agent network. Amadeus’
robust technology and industry expertise help us streamline workflows, enhance
connectivity, and create lasting value for partners.”
Building
efficiency through automation
Startups
also see opportunities in partnering with Amadeus. “Én Việt chose Amadeus for
their proven expertise in travel technology and commitment to innovation,”
explains Tony Dong, VP of Én Việt. “Our digital transformation project resulted
in a strong B2B platform that simplifies operations and empowers our
sub-agents. Amadeus supported us every step of the way, ensuring a smooth
process fully aligned with our vision.”
Supporting
Vietnam’s fast-growing travel market
Ramona
Bohwongprasert, SVP Southeast Asia, Inside Sales & Startups APAC, Travel
Sellers at Amadeus, highlights the potential: “Vietnam is one of the
fastest-growing travel markets in the region. By implementing the latest
cloud-based solutions, we enable agencies of all sizes to innovate,
decentralize ticketing capabilities, and strengthen their sub-agent ecosystems.
We are honored to partner with Hong Ngoc Ha Travel, Én Việt and PNR Travel, and
we look forward to further collaboration.”
With
more than 95 destinations in its global network of partners, Amadeus continues
to empower travel businesses across Vietnam to scale efficiently and compete in
the digital age.
Image
Credit: © Amadeus
The most interesting news
Read the News

Global Travel & Tourism investment surpasses $1 trillion
WTTC says record capital spending is strengthening the sector’s long-term growth and economic impact
Read the News

Emirates and South African Airways expand reciprocal codeshare partnership
Enhanced agreement adds nine destinations and strengthens connectivity across southern and central Africa
Read the News

Florida remains America's largest boating market
New industry figures show recreational boating continues to thrive across the United States, generating more than US$17 billion in sales in the top ten states alone
Read the News

Middle East tourism set for sharp 2026 decline before strong long-term recovery
WTTC forecasts a 14.5 percent contraction this year but expects the region to become the world’s fastest-growing Travel & Tourism market through 2036
Read the News

Radisson Blu opens luxury mountain hotel in Romania
New five-star property in Sinaia combines alpine design, wellness and direct access to the Bucegi Mountains
Read the News

Brussels Airlines posts €70 million operating loss in first half of 2026
Higher fuel prices, strikes and weaker demand on East African routes weighed on earnings despite growth in passenger traffic
Read the News

TAT partners with TransNusa and Traveloka to grow Indonesian market
New agreements combine stronger air links, digital marketing and sustainable tourism initiatives to increase travel from Indonesia to Thailand
Read the News

Emirates Skywards offers exclusive Moët Hennessy experience in France
Members can bid from 275,000 Skywards Miles for a four-night journey through Champagne and Paris featuring private estates, rare tastings and Michelin-starred dining
Read the News

Lufthansa Group posts resilient second-quarter performance despite soaring fuel costs
Strong travel demand and higher yields support earnings, while rising kerosene prices and geopolitical tensions weigh on profitability
Read the News

Lufthansa Airlines renews EMAS validation with focus on fuel efficiency
Lufthansa City Airlines and Lufthansa Aviation GmbH receive EMAS recognition for the first time as environmental management measures expand across flight and ground operations
Read the News

Ryanair launches record winter schedule for Morocco with 17 new routes
The airline will offer 5.3 million seats on 156 routes in winter 2026, supported by two additional aircraft and a new base in Rabat
Read the News

Tapestry Collection by Hilton debuts in Vietnam with Hoi An resort
NHAAN Resort & Spa Hoi An opens with 174 rooms, four dining venues, rooftop spa and a design rooted in Central Vietnam’s landscape and craft traditions
Read the News

Agoda reveals contrasting travel choices among Indian solo and group travelers
Accommodation searches for late summer 2026 show solo travelers favoring major cities and independent escapes, while groups lean toward nature, pilgrimage and leisure destinations
Read the News

Eurowings carries more than ten million passengers in first half of 2026
Strong demand for Mediterranean holidays and stable operations underpin the airline's performance despite geopolitical tensions and operational challenges
Read the News

Delta expands connections to Europe’s top solar eclipse destinations
Additional Iceland flights and an extensive Spain network give travelers easier access to one of the decade’s most spectacular astronomical events
Read the News

HOTELEX Shenzhen launches hosted buyer programme for international trade visitors
The 2026 edition will connect global hospitality and foodservice buyers with more than 2,500 exhibitors in China’s Greater Bay Area
Read the News

Explora Journeys names EXPLORA III in Barcelona
The cruise line welcomes its first LNG-powered ship, introducing more space, expanded wellness facilities and new culinary concepts
Read the News

Running Man Thailand drives global attention for Thai tourism
Record-breaking debut season generated billions of impressions while showcasing the country’s destinations, culture and local experiences
Read the News

Bread festivals turn South Korea into a bakery tourism destination
Accommodation searches are rising in Goyang, Daejeon, Jeongseon, Suwon and Seoul as travellers increasingly plan domestic trips around bakeries and food events
Read the News

Wyndham Rewards tops USA TODAY loyalty ranking for ninth year
The hotel loyalty programme with more than 126 million members takes first place again, while its Earner Card leads the hotel credit card category for the eighth consecutive year
Read the News

ROBINSON expands fitness programme with new training concepts
From digital body analysis to Reformer Pilates, ROBINSON is introducing new equipment and class formats across its clubs from summer 2026