Tourexpi
The company signed an average of two deals a day, for a total of 726
management and franchise agreements, an increase of 21 percent over 2021
signings, representing nearly 108,000 rooms. In addition, Marriott's City
Express transaction, announced in October 2022, is expected to add around
17,000 rooms.
VIDEO: Marriott International Marks
Another Year of Accelerated Signings
Conversions helped drive signings activity, contributing a robust 20,500
rooms, or approximately 20 percent of rooms signed during the year.
Half of the 2022 rooms signed were in international markets, including key
growth markets such as India, Saudi Arabia, Mexico, and the
Caribbean. The company's industry-leading global development pipeline
totaled over 3,000 properties representing more than 496,000 hotel rooms at the
end of the year, excluding the City Express rooms.
During the year, the company added 394 properties, representing more
than 65,000 rooms on a gross basis, growing the system 4.4 percent. Including
deletions of 1.3 percent, net rooms increased 3.1 percent. Excluding the impact
of the company's exit from Russia, the deletion rate was 0.8 percent and
net rooms increased 3.6 percent. At the end of 2022, Marriott's worldwide
system consisted of nearly 8,300 properties and roughly 1.5 million rooms in
138 countries and territories.
"We were pleased with the accelerating pace of development activity
in 2022 as the global recovery continued," said Anthony Capuano,
CEO, Marriott International. "The proven resilience of
travel is powerful and energizing. Given the attractiveness of our portfolio of
global brands, top-ranked Marriott Bonvoy loyalty program, momentum around
conversions, and commitment to innovation, we are excited to continue to help lead
in the growth of travel."
Extending Marriott's Lead in Luxury
With an unparalleled portfolio of nearly 500 luxury hotels and resorts
in 69 countries and territories, Marriott is poised to extend its lead in
luxury with a record 42 luxury hotel agreements signed last year, representing
nearly 8,000 rooms. In 2022, Marriott opened a number of notable luxury
properties around the world in locations including Madrid (The Madrid
EDITION), New York City (The Ritz-Carlton New York, NoMad), Greece (W
Costa Navarino), and Australia (The Tasman, a Luxury Collection
Hotel, Hobart).
Conversions Continue to Contribute Meaningfully to Growth
Marriott continues to see strong momentum from conversions, including
multi-unit conversion opportunities. In June, Marriott announced a strategic
agreement with Vinpearl, to convert and develop 2,200 rooms across eight hotels
in Vietnam. Of the eight hotels, six are conversions that have already
been added to Marriott's system. Thanks to a robust portfolio of
conversion-friendly brands, the company added more than 80 conversion
properties in 2022 in locations around the world including Brazil (JW
Marriott Hotel São Paulo) and India (The St. Regis Goa Resort). In
the U.S. and Canada region, the company signed 56 conversion deals,
representing nearly 8,000 rooms, including a record 34 select-service deals
representing nearly 4,000 rooms. The company's collection brands, including
Autograph Collection Hotels, The Luxury Collection, and Tribute Portfolio,
represented 30 percent of global conversion rooms signed, with over 6,000 rooms
signed in 2022.
"We continue to see conversions provide meaningful growth for our
system, reinforcing the value of Marriott's brands as owners look to reposition
assets and maximize returns," said Noah Silverman, Global Development
Officer, U.S. & Canada, Marriott International.
Marriott Jumps into Affordable Midscale
Among the major highlights of 2022, Marriott announced its planned entry
into the popular affordable midscale segment. Under an agreement with Hoteles
City Express, S.A.B. de C.V., Marriott plans to acquire the highly regarded
City Express brand portfolio. As of October 19, 2022, the portfolio was
comprised of 152 hotels, including around 17,000 rooms across 75 cities
in Mexico and three additional countries in Latin America, and
five under-construction projects, representing an additional 676 rooms. Upon
closing, the transaction is expected to make Marriott the largest hotel company
in the Caribbean and Latin America. Given the high-growth nature
of the affordable midscale segment, the company sees opportunities to further
expand the City Express by Marriott brand in the Caribbean and Latin
America region, as well as in other locations. Marriott expects the
transaction, which is subject to regulatory approval and other customary
closing conditions, could close in the first half of 2023.
All-In on All-Inclusive in New Segments and Markets
As a top player in the high growth all–inclusive space, Marriott
continues to focus on expanding its all-inclusive platform to meet rising guest
demand. In 2022, the company added three
all-inclusive conversion properties - the Royalton Splash
Riviera Cancun, an Autograph Collection All-Inclusive Resort in Mexico,
Sanctuary Cap Cana, a Luxury Collection Adult All-Include Resort in the Dominican
Republic and The Westin Porto de Galinhas, an All-Inclusive Resort
in Brazil. In addition, the company recently announced the signing of
three luxury all-inclusive properties in Mexico: Almare, a Luxury
Collection All-Inclusive Resort on Isla Mujeres, and a JW Marriott
All-Inclusive and W All-Inclusive in Costa Mujeres. Today, the All-Inclusive by
Marriott Bonvoy portfolio includes 33 properties in the Caribbean and Latin
America, located across Mexico - Riviera Nayarit & Cancun, Jamaica, Barbados, Antigua
and Barbuda, Saint Lucia, Costa Rica, the Dominican Republic, Grenada and Brazil.
The company anticipates that Southeast Asia and resort markets
in Europe and the Middle East could provide additional
all-inclusive opportunities in the future.
"We have seen a tremendous year of growth in our international
regions," said Carlton Ervin, Global Development Officer,
International, Marriott International. "In the Middle East, we saw a
record number of room signings. With rising momentum in our all-inclusive
offerings and our planned expansion into the midscale market, we remain focused
on providing consumers with more offerings to meet their needs."
Select Service Growth Stays Strong Globally
Select service development opportunities continue to be a key growth
driver for Marriott, representing three-quarters of global deal signings and
nearly half of signings across international regions. Marriott's select service
portfolio provides an array of brands including Courtyard by Marriott, Fairfield by
Marriott, SpringHill Suites by Marriott, Four Points by Sheraton, Aloft Hotels,
AC Hotels by Marriott and Moxy Hotels. In 2022, the company signed 523 select
service deals. In addition, the company added 216 select service hotels around
the world, including in Greece (Moxy Athens City), Australia (AC
Hotel Melbourne Southbank) and Japan (Courtyard by Marriott Nagoya).
Increasing Popularity of Longer Stays
With growing consumer travel preferences for more space driven by the
blending of work and leisure trips, the longer stay segment is a highly
attractive option for both guests and hotel developers. In 2022, the extended
stay category, comprised of the Residence Inn by Marriott, Element by Westin,
and TownePlace Suites by Marriott brands, accounted for a record 30 percent of
the company's signings.
"The select service and extended stay segments continue to generate
significant growth for the company, particularly in the U.S. and Canada,"
said Silverman. "We see exceptional opportunity to propel growth further
among our select service and extended stay brands, particularly in underserved
secondary and tertiary markets."
Marriott's Bridging The Gap Program Tackles Barriers to Entry
In the U.S. and Canada, the company announced in 2022 the launch of
Marriott's Bridging The Gap, a multi-year development program that aims to
address the barriers to entry that historically underrepresented hotel owners
and developers face. As part of the program, Marriott has allocated $50
million to offer financial and other incentives to qualified historically
underrepresented owners and franchisees that will have a controlling equity
interest in select branded projects. To date, Marriott's Bridging the Gap has
resulted in nine signed deals in locations including Jackson, Mississippi and St.
Louis, Missouri.
Launch of Apartments by Marriott Bonvoy
To meet the growing demand and changing consumer travel preferences for
more room and longer stays, Marriott announced its further expansion into the
serviced-apartments segment in November 2022. Apartments by Marriott
Bonvoy is a residential soft brand with an independent, local design aesthetic.
Intended to be introduced in the upper-upscale and luxury segments, Apartments
by Marriott Bonvoy will feature a separate living room and bedroom, full
kitchen, and in-unit laundry, but will be differentiated from hotel product by
not typically offering certain traditional hotel services such as food and
beverage and meeting spaces. Apartments by Marriott Bonvoy is anticipated to
offer developers the flexibility to build new properties or convert existing
properties, with a design approach similar to the company's Autograph
Collection Hotels and Tribute Portfolio brands.
Image Credit: ©
Marriott International
The most interesting news


New TUI Study Reveals 75 percent of Brits Crave Home Comforts Abroad
Slippers, Tea, and Familiar Smiles Top the List.


Hyatt Opens Mumian Shaoxing Hotel, Blending Industrial Heritage and Cultural Luxury
Hyatt Hotels Corporation, in partnership with Shenzhen Yuen Kai Hotel Management Co., Ltd., has announced the grand opening of the Mumian Shaoxing Hotel, marking the debut of The Unbound Collection by Hyatt in Shaoxing, China.


Amazon Prime’s travel hit puts global spotlight on Turkish city of Mardin
Featuring historian Bettany Hughes and presenter Alex Outhwaite, the documentary series The Wanderer brings Mardin’s rich history and natural charm to viewers in 137 countries, supported by Türkiye’s tourism bodies.


Ryanair announces July offer for prime members
Over €450 in savings within just four months – all for €79.


Dominican Republic’s Tourism Sector Projected to Generate Over US$21 Billion
The World Travel & Tourism Council (WTTC) forecasts that the travel and tourism sector in the Dominican Republic will reach a historic milestone in 2025, contributing over US$21 billion to the national GDP.


Tourism and culture take center stage at executive training programme in Mongolia
UN Tourism recently welcomed senior tourism officials from across the Asia-Pacific region to highlight the essential connection between tourism and culture in shaping resilient, inclusive destinations.


Relax and Start the Summer Holidays with Lufthansa
As the summer school holidays begin in Hesse, Lufthansa is preparing for one of its busiest travel periods of the year.


IHG Hotels & Resorts expands in Türkiye with new Holiday Inn Resort signing in Bodrum
IHG Hotels & Resorts (IHG), one of the world’s leading hospitality companies, has signed an agreement for the development of Holiday Inn Resort Bodrum West Beach, in collaboration with Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret A.S.


Göbeklitepe draws millions as Türkiye’s ancient sanctuary gains global heritage acclaim
Göbeklitepe, the ancient sanctuary in southeastern Türkiye and a UNESCO World Heritage site, has emerged as a key pillar of regional tourism, attracting millions of visitors from around the world.


Ryanair calls on Ursula von der Leyen to resign if she fails to reform Europe’s air traffic control
Two-day French air traffic control strike (3–4 July) forces Ryanair to cancel 400 flights, disrupting over 70,000 passengers.


Fitur 2026 expands its technological dimension with the introduction of the Knowledge Hub
The International Tourism Trade Fair, taking place from 21 to 25 January at IFEMA MADRID, reinforces its leadership with Hall 12 as the epicentre of tourism innovation.


From Lagos to the world: Delta elevates travel with new lounge and next-gen aircraft
Delta has unveiled a new premium lounge at Lagos Airport on July 1, ahead of deploying its newest aircraft, the A350-900 and A330-900neo, on U.S. routes this October, boosting capacity and comfort for Nigerian travelers.


Hilton Named India’s Numberr 1 Great Place to Work for Third Year in a Row
Hilton (NYSE: HLT), Asia’s fastest-growing hospitality company, has once again secured the top spot as India’s No. 1 Company to Work For, as recognized by Great Place to Work®.


Dusit brings vibrant energy to the Maldives with a new all-inclusive resort near Malé
Soft opening this July, dusitD2 Feydhoo Maldives promises ‘effortless stays’ just seven minutes by speedboat from Velana International Airport.


Eurowings: Bus Transfers in Mallorca, SunExpress Codeshare and Triple Credit Card Win
Eurowings now also operating buses.


Türkiye has emerged as one of the most profitable destinations for global hotel investors, says firm
Türkiye has become one of the most accessible and profitable destinations for global hotel investors as the country’s tourism sector shifts toward a high-efficiency model focused on renovation, branding, and resale, a leading investment firm said


Thailand and Bhutan Strengthen Sustainable Tourism Cooperation Through Field Visits
Under the shared “Two Countries, One Destination” vision, the Bhutanese delegation deepens collaboration through knowledge exchange, strategic meetings, and site visits from 20–23 June.


Lufthansa Group appoints Kevin Markette as senior director – regional sales South Asia
Lufthansa Group is pleased to announce the appointment of Kevin Markette as senior director – regional sales South Asia.


Radisson unveils secluded coastal gem: Radisson Resort Ruža Vjetrova in Montenegro
Radisson Hotel Group proudly announces the opening of Radisson Resort Ruža Vjetrova, a premium beachfront retreat nestled on an isolated peninsula along the Adriatic coast in Dobra Voda, Montenegro.


Windstar Cruises' new Star Explorer debuts in the Mediterranean for winter 2026/27
Fresh itineraries, local flavor, and yacht-style cruising—Windstar's newest yacht invites guests to see Europe in a whole new light.


Delta focused on customer care and operational recovery after ATL storms
Delta operations stabilized on Sunday with fewer than 60 mainline cancellations. No further disruption from Friday’s severe weather is expected. We sincerely thank our customers for their continued patience and understanding.
