Tourexpi
Designed
to raise international tourism awareness, the video celebrates Mandalika as a
destination that welcomes visitors to discover their true colours amidst its
warmth and scenic beauty.
Watch The Secret
Colour of Mandalika Video on Wonderful Indonesia's YouTube channel.
Located
on the south coast of Lombok Island, Mandalika offers travellers picturesque
beaches, turquoise waters and green hills overlooking the vast Indian Ocean.
Once a secret haven for surfers, this region has become one of Indonesia's most
popular tourist hotspots. The Secret Colour of Mandalika captures this unique
destination from every breathtaking angle, revealing the many shades of beauty
that Mandalika has to offer.
The
Colours of Mandalika
Easily
accessible to international visitors, Mandalika is less than an hour's drive
from Lombok International Airport or a short ferry ride from Bali,
providing travellers with a seamless journey. Mandalika also offers a range of
accommodation, from budget hostels to luxury five-star resorts, to suit all
travellers. Notably, it has also earned a place on the MasterCard Global
Destination Index as the world's top Halal destination, making it especially
welcoming to Muslim travellers.
Beyond
its beaches, Mandalika is home to the towering Mount Rinjani, Indonesia's second
highest active volcano, and Tangsi, the rare pink beach. The area is an
adventurer's paradise, with renowned surfing spots such as Selong Belanak and
awe-inspiring sunset views from the Merese Hills. Travellers can also shop for
quality local pearls or visit scenic spots such as Otak Kokok Waterfall and
Suranadi Lake.
Mandalika
offers visitors the opportunity to immerse themselves in local culture at Sade
Village, home to the indigenous Sasak tribe. Visitors can also experience the
traditional Bau Nyale festival, celebrating the legend of Princess
Mandalika, where locals and tourists alike catch colourful Nyale sea worms
along the shore.
To
bring the vision of Mandalika to life, the Ministry collaborated with talented
young Indonesian artists. The video is directed by Giri Prasetyo, a
seasoned videographer known for his work on travel documentaries and
commercials, who brings his personal passion for Indonesia's landscapes
to this project. Featured in the video is Dara Sarasvati, a popular
content creator with over a million Instagram followers, known for promoting
Indonesian culture through cosplay and reaction videos. Joining Dara is Bunyod
Saidov, a rising model of Tajik-Indonesian descent, who brings an international
appeal to the production.
"As
a destination where diverse landscapes, exciting adventures, and vibrant
traditions blend seamlessly, Mandalika offers travellers an unforgettable
experience. Through this video, we invite the world to discover their true
colour in Mandalika," said Titus Haridjati, The Ministry's
Communication and Marketing Director.
Image Credit: © Indonesia's Ministry
of Tourism and Creative Economy
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