Tourexpi
For 95 years, Steigenberger has stood at the
intersection of world events and refined hotel culture. The anniversary year
reached its highlight with the reopening of the Steigenberger Icon Europäischer
Hof Baden-Baden, the brand’s founding hotel, celebrated at a gala attended by
guests including Damian Hurley, Frauke Ludowig and Max Giesinger.
A legacy across continents
Today, Steigenberger operates around 70 hotels in
Europe, Africa and Asia. Many properties enjoy exceptional locations, from the
Steigenberger Pyramids Hotel in Cairo with views of the new Grand Egyptian
Museum and the Pyramids of Giza, to the Steigenberger Icon Wiltcher’s in
Brussels and the Steigenberger Hotel Herrenhof in Vienna’s historic first
district.
Where diplomacy meets hospitality
Few places reflect the brand’s heritage as vividly as
the Steigenberger Icon Grandhotel & Spa on the Petersberg near Bonn. Once
the guesthouse of the German government, it hosted historic summits and visits
from figures such as Bill Clinton, Nelson Mandela and the Dalai Lama. The
hotel’s restaurant “Bill’s” and “Nelson’s Bar” continue this tradition.
Stage for culture and inspiration
As the first Steigenberger hotel, the Europäischer Hof
Baden-Baden has long served as a meeting place for personalities of its time –
from Empress Elisabeth of Austria to Hildegard Knef. The Frankfurter Hof
carries on the cultural spirit, particularly during the Frankfurt Book Fair,
when the famous Autorenbar becomes a gathering place for writers and
publishers.
Moments of glamour
Elvis Presley stayed at what is now the Steigenberger
Hotel Bad Homburg during his time as a U.S. soldier; a plaque and the Elvis
Suite commemorate his visit. At the Steigenberger Icon Parkhotel Düsseldorf,
the cocktail “Étoile,” once served to guests such as Louis Armstrong and
Christian Dior, is part of the Founder’s Cocktail Selection.
A toast to 95 years
The anniversary concludes with the limited-edition
beer “Steigenberger 1930,” a pale lager crafted in honor of the group’s
founding year. It is available in participating hotels as a tribute to 95 years
of distinctive hospitality.
More information: www.hrewards.com
Image
Credit: © Steigenberger Hotels GmbH
The most interesting news
Read the News

Royal Caribbean Group and Alaska Railroad open new cruise terminal in Seward
Modern facility strengthens Alaska’s position as a cruise gateway and year-round community hub
Read the News

TUI Blue marks 10 years of growth and looks ahead to the future of leisure hospitality
Hotel brand celebrates a decade of expansion with more than 100 properties worldwide and ambitious development plans
Read the News

Airbus and Lufthansa Group mark 50 years of partnership with new cooperation agreements
Airline group prepares to take delivery of its 700th Airbus aircraft later this year
Read the News

WTTC Global Summit to Spotlight Malta’s Growing Tourism Success
Valletta to host global travel leaders as tourism approaches 17% of national GDP
Read the News

Condor and Etihad Expand Partnership with Bangkok Route and Loyalty Deal
New agreements strengthen connectivity through Abu Dhabi and broaden travel options across both networks
Read the News

Phuket, Khao Lak and the Algarve Lead Ranking of Top Boat Excursion Destinations
Traveller reviews highlight growing demand for island-hopping, swimming stops and coastal experiences
Read the News

InterContinental Grand Ankara opens following landmark transformation
Historic city hotel enters a new era as part of InterContinental Hotels & Resorts’ global luxury portfolio
Read the News

Spain to Open New UN Tourism Headquarters as Toledo Hosts Executive Council
UN Tourism leaders gather to discuss sustainability, governance and the future of global travel
Read the News

TAT and Agoda Strengthen Partnership for Data-Driven Tourism Growth
Travel intelligence and digital insights to support destination marketing and sustainable tourism development
Read the News

Agoda Spotlights Asia’s Hidden Culinary Destinations
Traditional food experiences draw travellers beyond the region’s major cities
Read the News

Lufthansa Group showcases anniversary aircraft and defense expertise at ILA 2026
Special centenary-livery Airbus A320neo and Lufthansa Technik Defense highlight the Group’s presence at Berlin air show
Read the News

Four Seasons unveils second ultra-luxury yacht with new residential suites
Launching in 2028, Four Seasons II will introduce apartment-style accommodations and expanded personalised experiences at sea
Read the News

TAT expands Amazing Thailand Grand Sale with focus on local brands and experiences
Nationwide campaign links shopping, culture and tourism from June to August
Read the News

WTTC warns EES border delays could put 41 million European arrivals at risk
New analysis suggests prolonged queues may threaten $45.4 billion in visitor spending across key source markets
Read the News

New investment model aims to attract institutional capital to Türkiye’s tourism sector
Buy-Lease-Resell structure offers alternative financing for hotel operators and long-term returns for investors
Read the News

TTM+ 2026 showcases Thailand’s focus on wellness and sustainable tourism
Thailand’s leading travel trade event brings together more than 400 international buyers and sellers in Pattaya
Read the News

Ryanair criticises Germany’s aviation strategy and calls for cost reforms
Airline warns of further losses in connectivity, traffic and tourism without reduction of aviation taxes and charges
Read the News

Dusit International expands India portfolio with Dusit Princess Rishikesh
Mixed-use development in Uttarakhand will combine hospitality, wellness and residential offerings in the Himalayan foothills
Read the News

Four Seasons Hotel Shenzhen launches 101 Days of Summer programme
Seasonal experiences combine tropical flavours, wellness treatments and outdoor relaxation from May to September
Read the News

Türkiye and Saudi Arabia strengthen transport and railway cooperation
New agreements aim to expand logistics links, railway development and regional connectivity between the two countries
Read the News

Miraval launches first international resort with opening at The Red Sea
New adults-only wellness retreat marks the brand’s debut outside the United States and expands luxury wellbeing offerings in Saudi Arabia