Tourexpi
Magical Winter Experiences in Germany
This collaboration aims to bring forth the wonders
of Germany's winter season to the MENA audience and encourage
travellers to explore its enchanting destinations.
In 2023, Wego observed an impressive influx of
travel interest from the MENA region to Germany, with approximately 1.5
million searches registered. The surge in travel searches is a testament to the
popularity of Germany as a travel destination among individuals from
the Middle East and North Africa.
The campaign is designed to inspire travellers to
embrace the magic of Germany's winter season, underscoring the
authenticity of its experiences. Through a series of meticulously curated
content, travellers will be transported into the heart of winter festivities,
offering a glimpse into the world of German traditions.
Commenting on the partnership, Mamoun Hmedan,
Chief Business Officer, at Wego, said: "Germany's winter season is a
hidden gem, and we are thrilled to partner with the German National Tourist
Office, GCC to unveil this splendid destination to our users. The number of
searches on our platform signify a robust interest in exploring the wonders of Germany.
Wego is thrilled to play a part in facilitating these travel aspirations and
enabling travellers from the MENA region to embark on unforgettable journeys
to Germany."
Germany, often celebrated for its rich cultural
heritage, is equally captivating during the winter months. With its
snow-blanketed landscapes, charming Christmas markets, and a host of winter
activities, it offers a unique blend of traditions and modern-day festivities.
Travellers can revel in the beauty of Christmas markets, indulge in delightful
culinary experiences, and explore picture-perfect towns adorned in twinkling
lights.
Yamina Sofo, Director of Marketing & Sales
Office Gulf Countries at the GNTO, GCC, commented: "Germany is
renowned for its winter activities that enhance the festive celebrations with a
touch of magic. Whether it's Christmas markets, winter sports, or traditional
gatherings, we ensure that the celebrations are memorable for everyone,
particularly for tourists. Throughout the year, Germany remains an
appealing destination for GCC travellers, and we strive to offer them the best
festive experience through a variety of exciting activities."
Image
Credit: © Wego
The most interesting news
Six Senses Debut Resort in the Caribbean: Six Senses La Sagesse, Opening May 2024
Enjoying a pride-of-place setting between the ocean and a protected cove on the southern part of Grenada, Six Senses La Sagesse invites guests to put their feet up and worries down and embark on a journey of discovery, rejuvenation, and celebration.
Cunard to Celebrate Queen Anne with British Isles Festival Voyage
Cunard has announced the first event voyage on Queen Anne with a special British Isles Festival to coincide with her maiden voyage around the British Isles.
David Schelp returns to TUI Group
After 34 years with TUI, Executive Board Member David Burling hands over the responsibility for Markets and Airlines at the turn of the year.
China Resets Tourism Button with New ‘Nihao China’ Branding
The China National Tourist Office in Los Angeles (CNTO) caps its multicity campaign to promote the organization's recent global "Nihao China" rebranding by hosting an all-member luncheon at the 2023 United States Tour Operators Association Annual Con
Lufthansa Group joins Airbus’ carbon-removal initiative
Innovative process that removes CO2 from the air and stores it permanently as a complementary instrument in the Lufthansa Group sustainability strategy.
Viking Announces 10 Additional River Ships In Europe
Construction Has Started on New Viking Longships to be Delivered in 2025 and 2026.
Turkish Airlines And Riyadh Air Sign Strategic Cooperation MoU
Turkish Airlines (TK) and Riyadh Air (RX) have agreed a Strategic Cooperation Memorandum of Understanding to offer a comprehensive range of benefits for guests traveling between the Kingdom, Türkiye and points beyond their Riyadh and Istanbul hubs,
Tourism at COP28 – Delivering on the Climate Action Commitments of the Glasgow Declaration
UNWTO has brought together sector leaders at the 2023 United Nations Climate Change Conference (COP28) to showcase the progress made in implementing the Glasgow Declaration for Climate Action on Tourism.
easyJet collaborates with RTX to enhance operations
Collins Aerospace, an RTX (NYSE: RTX) business, is working with easyJet to activate GlobalConnectSM connected aircraft services on more than 330 Airbus aircraft in its fleet.
UNWTO Leads Expert Seminar on International Tourism Law
UNWTO has laid the strong foundations needed for countries everywhere to provide greater legal certainty to all operators in the tourism sector.
Qatar Airways Introduces New Organic Food Choices for Passengers
The award winning airline partners with local farms and Evergreens Organics to curate EXPO 2023 Doha a la carte menu special.
UNWTO Holds Executive Training Programme for Asia and the Pacific
UNWTO welcomed high-level officials from the Tourism Administrations of 19 countries as it put the focus on navigating human resource development challenges in tourism in a post-pandemic world.
Prague to Host Prestigious World Chemical Congress
In 2029, it will be exactly 70 years since the first Nobel Prize was awarded to what was then Czechoslovakia. Professor Jaroslav Heyrovský received the award in 1959 for his discovery of polarography, a chemical method used to analyse solutions.
UNWTO Launches Tourism Investment Guidelines for Chile
The tourism sector in Chile experienced a 52.9% growth in income 2022, new UNWTO research into the country’s status as a top destination for investors reveals.
EDITION’S First Caribbean Property: 620-acre Nature Reserve in Mexico’s Riviera Maya
Nestled within the new luxury resort community of Kanai and its natural mangroves, lagoons and beaches, EDITION’s newest gem marries its signature brand of hospitality with the Yucatan Peninsula’s modern and ancient cultures.
Hotel Toranomon Hills Debuts as Tokyo's First Hotel Within The Unbound Collection by Hyatt Portfolio
Situated at the heart of the dynamic Toranomon Hills global business hub, the hotel serves as an urban launchpad offering bleisure travelers comfort, convenience and cosmopolitan cuisine.
Lufthansa Group and Lilium sign Memorandum of Understanding for strategic partnership
Planned cooperation to jointly shape the future of Advanced Air Mobility in Europe.
Sweet Four Major Lighting Areas: A Comprehensive Guide to Christmasland in New Taipei City
This year's "2023 Christmasland in New Taipei City" brings to life a joyful world with Santa Bear and his friends Robbie, Gingerbread Man, Snowman, Chocobi, and Macaron across four major lighting areas: New Taipei City Plaza, Banqiao Station Square,
Radisson Hotel Group and hivr.ai complete industry’s first successful direct connection for meetings
Radisson Hotel Group is the first international hotel group to fully implement hivr.ai’s ground-breaking technology.
Accor opens the second by Mercure hotel in Tbilisi expanding its portfolio in Georgia
Tbilisi Saburtalo Hotel by Mercure offers a high level of service and a comfortable stay in the vibrant Saburtalo district.
Grand Hyatt Kuwait Residences Officially Opens its Doors
The iconic Grand Hyatt brand expands presence into the luxury residential space in Kuwait.
