IHG Hotels & Resorts expands Garner brand to Southeast Asia

International

Garner Hotel Pattaya Central to open this year as IHG strengthens its market-leading position in the mainstream segment

IHG Hotels & Resorts (IHG), a global leader in hospitality, is bringing its rapidly growing Garner brand to Southeast Asia, with Garner Hotel Pattaya Central set to open later this year on Thailand’s east coast.

Garner’s rapid global growth

Since its launch in 2023, Garner has grown to 51 open hotels across countries including Japan, the United States and Germany, with an additional 87 properties in the pipeline. The new Pattaya opening marks a significant milestone as IHG continues to expand its mainstream portfolio.

Developed in partnership with Nova Park Company Limited – a leading developer in Pattaya and a longstanding IHG partner – Garner Hotel Pattaya Central will feature 153 rooms and suites in its first phase, blending the brand’s modern design with elevated residential-style service.

A brand with purpose

Garner hotels are designed to deliver relaxed and comfortable stays for guests who value genuine human connection. Each property offers convenient locations, comfortable beds, free Wi-Fi, bean-to-cup coffee, and snacks at the Garner Shop – the essentials that matter most to today’s travelers.

Vivek Bhalla, Managing Director, South East Asia & Korea, IHG Hotels & Resorts, said:

“We’re excited to introduce our rapidly growing Garner brand to Southeast Asia. Thailand has historically been a launch market for IHG in the region, and we look forward to welcoming guests to Garner Hotel Pattaya Central this year. This agreement strengthens IHG’s leading position in the mainstream segment alongside our well-loved Holiday Inn and Holiday Inn Express brands. We are thrilled to extend our excellent relationship with Nova Park Company Limited, following our success with Holiday Inn Express Pattaya Central.”

A partnership for Pattaya’s growth

Eli Fineman, Director, Nova Group, added:

“Pattaya is a key tourism hub in Thailand and a gateway to the Eastern Economic Corridor. The launch of the first Garner property here will complement the city’s ongoing development as a vibrant destination. Through our partnership with IHG, we’re offering guests a high-quality, distinct experience at an excellent price point.”

Quick conversions drive expansion

In H1 2025, quick-to-market conversions accounted for about 57% of IHG’s global room openings, while in Southeast Asia they represented more than a third of signings and a quarter of openings. This underlines growing demand among ownership groups for fast access to IHG’s global enterprise system and channels to enhance performance and returns.

With three quarters of IHG’s system size in the mainstream segment, Garner’s arrival in Southeast Asia offers owners strong opportunities for higher returns and provides guests with quality midscale stays at great value.

Expanding IHG’s footprint in Pattaya

Just an hour from Bangkok Suvarnabhumi Airport and 90 minutes from central Bangkok, Pattaya is one of Thailand’s most popular beach destinations, renowned for its dining, shopping, and nightlife. Ideally located in the city centre, Garner Hotel Pattaya Central will feature an all-day dining restaurant, swimming pool, fitness centre, and DIY laundry.

The hotel will be the fourth IHG property in Pattaya, joining InterContinental Pattaya Resort, Holiday Inn Pattaya and Holiday Inn Express Pattaya Central. In Thailand overall, IHG now operates 40 hotels with a further 41 in the pipeline.