Tourexpi
Lianyungang, a coastal city in eastern China, has long
been shaped by the meeting of mountains and sea. From the mythic landscapes
linked to Journey to the West to its role as the eastern terminus of the New
Eurasian Land Bridge, the city occupies a distinctive place in China’s cultural
and historical landscape.
Since August 2025, the Publicity Department of the
Lianyungang Municipal Committee has been presenting Reading the City, an urban
culture initiative that explores architecture, place names and long-established
local brands. The programme invites both residents and visitors to rediscover
the city through its streets, landmarks and everyday settings, connecting lived
spaces with historical memory.
Stories rooted in the mountains
Huaguo Mountain is widely regarded as the cultural
birthplace of Journey to the West and is closely associated with themes of
exploration, resilience and imagination. In recent years, Lianyungang has
developed immersive visitor sites such as the Water Curtain Cave and the
Seventy-Two Caves, transforming literary references into tangible experiences.
Nearby, the Eastern Han Dynasty cliff carvings at Kongwang Mountain offer a
quieter perspective on the city’s past, reflecting its long-standing role as a
meeting point of belief systems, artistic expression and cultural exchange.
A coastline shaped by exchange
Along the coast, Lianyungang’s curved bays and
protected wetlands serve as an important stopover for migratory birds,
underlining the region’s ecological value. Historically, the city functioned as
a key link between land and sea routes, from early Silk Road connections to
modern transport corridors. This maritime heritage continues today through the
Port of Lianyungang, which maintains shipping links with nearly 1,000 ports in
more than 160 countries and regions. Within the framework of the Belt and Road
Initiative, the port connects historical patterns of exchange with contemporary
global trade.
Through initiatives such as Reading the City,
Lianyungang presents itself as a place where geography informs identity, and
where mountains and sea continue to shape how history, culture and daily life
intersect.
Image
Credit: © Lianyungang
Municipal Committee Propaganda Department
The most interesting news
Read the News

Afghanistan introduces new e-visa in tourism drive
It comes as tourism to the nation continues to grow.
Read the News

Hong Kong poised to reclaim its position as a leading global tourism destination
New World Travel & Tourism Council (WTTC) research reveals
Read the News

Waldorf Astoria Hotels & Resorts to debut in Texas
Waldorf Astoria Texas Hill Country’s signing marks a monumental milestone for Hilton
Read the News

Alaska Airlines’ International Business Class Suites experience
Alaska Airlines announced the debut of its all-new International Business Class, a premium long-haul experience launching this spring as the airline expands to Europe and Asia.
Read the News

Wanderlust announced as Official Consumer Media Partner for WTM London 2026
World Travel Market London, the world’s most influential travel and tourism event, has announced a new partnership with Wanderlust Magazine, the UK’s leading travel magazine and one of the most authoritative voices in travel globally.
Read the News

Eurowings enables weddings on board
Decline in marriages in Germany inspires airline to offer unique service
Read the News

ITA Airways joins Star Alliance
Star Alliance officially welcomed ITA Airways as its newest member, marking the completion of the Italian carrier’s integration into the world’s largest airline alliance.
Read the News

Marriott International fuels growth plans in Greece with the announcement of nine deal signings
Signed projects include the anticipated debut of Residence Inn by Marriott and Le Méridien in the country.
Read the News

Kempinski Group announces the acquisition of Augustine Hotel Prague
First Acquisition in over 50 years marks a key milestone in the company’s asset heavier business evolution
Read the News

To accelerate tourism development in Morocco
Accor and Risma announce a major milestone in their historic collaboration, marking renewed momentum for the hospitality and tourism sectors in the Kingdom.
Read the News

Broad support for simplifying business mobility in Europe
BT4Europe brought the discussion on A1 reform to the European Parliament, underlining once again how essential – and achievable – simplification is for Europe’s economy
