Thailand to host Global Wellness Summit 2026 - Get updated on what's happening in tourism!

Thailand has been officially selected to host the Global Wellness Summit (GWS) 2026, the leading international platform for the global wellness economy. The announcement was made by the Global Wellness Institute during GWS 2025 in Dubai.

The successful bid was led by the Thailand Convention and Exhibition Bureau in partnership with Phuket Province and the Department of Thai Traditional and Alternative Medicine. Under the theme “The Symphony of Wellness”, Thailand aims to build on its longstanding reputation for wellness tourism and strengthen its role in the global wellness economy.

TAT Governor Ms. Thapanee Kiatphaibool congratulated the organisations involved, noting that Thailand is ready to support preparations for a memorable and productive summit in Phuket. She emphasised the country’s diverse wellness strengths – from traditional therapies to nature-based healing – as a strong foundation for welcoming the international wellness community.

Scheduled for 10–13 November 2026, the summit is expected to attract more than 600 delegates from over 30 countries, including industry leaders, investors, policymakers and researchers. Early assessments suggest the event will generate positive economic momentum and foster high-value business and policy engagement across the wellness sector.

Thailand’s readiness to host GWS 2026 reflects years of development in medical services, holistic therapies, Thai traditional medicine and emerging health innovation. Confidence in Thailand’s wellness offerings continues to grow in key markets, including the Gulf region, supported by initiatives such as TAT’s Middle East Luxury Trade Meet.

Host city Phuket is advancing its vision of becoming a Global Wellness Capital, strengthening its ecosystem in longevity services, medical innovation, wellness hospitality and health-focused urban development. Hosting GWS 2026 is expected to attract investment, build international confidence and reinforce Phuket’s position as a rising Asian hub within the fast-growing wellness economy.

Thailand’s long-standing commitment to health and mindful travel is reflected in campaigns such as “Unforgettable Experience: Healing is the New Luxury”. GWS 2026 will offer an opportunity to further highlight these strengths and collaborate with global partners on a landmark summit.

Image Credit: © TAT