Tourexpi
The Emirates Group and the Anwar Gargash Diplomatic Academy (AGDA) are
set to collaborate in the launch of a training programme for the airline’s
Emirati Country Managers. The innovative programme is designed to enhance the
diplomatic skills of managers who are stationed around the world, and forms
part of the Group’s new Commercial Ambassador Leadership Programme.
A ceremony to celebrate the signing of a Memorandum of Understanding
(MoU) was held at the Emirates Group headquarters, attended by His Highness
Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive of Emirates
Airline and Group, His Excellency Zaki Anwar Nusseibeh, Cultural Advisor to the
President of the UAE, Chancellor of the United Arab Emirates University, and
Member of the Board of Trustees at AGDA, along with senior executives and
representatives of both organisations. The MoU was signed by Amira Al Falasi,
Emirates Group’s Vice president, Human Resources, Learning and Talent, and Dr.
Mohammed Ibrahim Al Dhaheri, AGDA’s Deputy Director General.
The AGDA’s 5-day programme will provide Emirati Country Managers with a
comprehensive understanding of the diplomatic skills needed to effectively
represent the Emirates Group abroad, and to achieve their business and
commercial objectives. The series of tailored and practical training courses
will also serve as a platform for knowledge exchange to enrich Emirati
managers’ capabilities in the aviation sector.
His Highness Sheikh Ahmed bin Saeed said, “The Emirates Group is a
global company based in Dubai. We are proud to represent the UAE’s aviation
sector and we work to promote the UAE in all the markets in which we operate.
In AGDA we have found a like-minded partner, and we believe our collaboration
will further develop and empower our team of Emirati managers to represent our
brand across the world. It will enable them to promote more effectively the
values and opportunities of the UAE throughout our global network.”
His Excellency Zaki Anwar Nusseibeh said, “The UAE’s flourishing
aviation sector reflects the success of the nation’s foreign policy. The AGDA’s
partnership with the Emirates Group provides a wonderful opportunity to
highlight the important role of diplomacy in all domains. Through our
collaboration we will equip Emirates Group’s managers with the knowledge and
skills they need to consolidate the UAE’s global reputation and position in the
aviation sector.”
The innovative Commercial Ambassador Leadership Programme underlines
Emirates Group’s steadfast commitment to its Emirati talent. It has been
developed in collaboration between the Group’s in-house teams and several UAE
organisations. It focuses on the development of UAE National Country Managers’
leadership skills and their effectiveness in four vital areas:
·
International Protocol and Global Trends
·
Media Skills
·
People Engagement and Management
·
Diplomacy
The Programme supports Emiratis who have joined Emirates Group’s
National Commercial Outstation Programme. This places ambitious and talented
Emiratis in strategic roles across the Group’s global markets so that they gain
broader exposure, expand their network connections, and become accomplished
leaders. In these roles they take responsibility for driving commercial
objectives and enriching relationships with key local partners and regulators.
They engage with communities, the public sector, and businesses to facilitate
strategic ties that build trade, tourism, and commerce activities between the
UAE and their local markets.
Image Credit: ©
Emirates Airlines
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