Tourexpi
Eurowings is entering the 2026/27 winter season with new direct routes from five German airports, strong growth in package holiday bookings and the launch of a refreshed corporate design. The airline is expanding its route network while responding to changing customer booking patterns and strengthening its digital brand presence.
Further details of the full winter schedule will be announced in the coming weeks.
Five German airports gain new routes
From late October, Eurowings will introduce several new direct services from Berlin, Cologne/Bonn, Hamburg, Hanover and Stuttgart.
Berlin and Hamburg will both receive new connections to Jerez de la Frontera, while Cologne/Bonn adds flights to Klagenfurt and Pristina. Stuttgart will launch twice-weekly services to Cairo, with Hanover joining in November as a second German gateway to the Egyptian capital. Hanover will also gain a new connection to Alicante.
Last-minute demand drives holiday bookings
Eurowings Holidays has recorded strong growth since mid-May as travellers increasingly opt for spontaneous bookings. Package holiday bookings have risen by around 70 per cent compared with the same period last year, while June revenue across all destinations is up by more than 80 per cent.
More than half of all holidays booked in May and June were reserved fewer than 42 days before departure. The proportion of "super last-minute" bookings made within seven days of departure more than doubled, increasing from seven per cent in May 2025 to 16 per cent in May 2026.
Mallorca and Greece remain the most popular destinations, with bookings during peak travel weeks more than doubling. Current offers include one-week four-star holidays in Mallorca with breakfast from €599 per person for departures until mid-July, as well as all-inclusive family packages from €1,899 for two adults and one child.
New corporate design focuses on digital experience
Eurowings has also introduced a refreshed corporate identity designed to strengthen its positioning as a European value airline.
The updated visual identity places greater emphasis on the airline's Wings symbol, supported by a new bespoke typeface, a simplified logo and a revised colour concept centred on Eurowings Burgundy. The new design system has been developed primarily for digital applications such as the airline's website and mobile app while incorporating accessible design principles.
The new brand identity will be introduced gradually across all customer touchpoints, including digital platforms, airports and onboard services.
Image Credit: © Eurowings
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