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Destination Management Organisation / DMO

A Destination Management Organisation coordinates and markets a destination at local, regional or national level. Its tasks may include destination strategy, marketing, product development, data management and cooperation with tourism businesses.

Related Terms

DMC – Destination Management Company Domestic Tourism Fam Trip / Familiarisation Trip Incentive Travel Incoming Agency Inbound Tourism MICE Source Market Target Market

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Destination Management Organisation / DMO

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