Tourexpi
Holland America Line has announced a special
collaboration with Pendleton Woolen Mills, unveiling a custom-designed,
Alaska-inspired throw blanket. Timed to Alaska Statehood Day and the lead-up to
America’s 250th anniversary, the limited-edition blanket reflects Pendleton’s
tradition of craftsmanship and Holland America Line’s deep roots in the region.
Designed exclusively for Holland America Line, the
numbered throw will be available for purchase on board ships sailing in Alaska
in 2026. The design captures the spirit of the “Last Frontier” with a panoramic
depiction of mountains, forests and skies, complemented by iconic wildlife such
as a moose, whale and eagle beneath the Northern Lights. The color palette
features deep ocean blues, Holland America Line’s signature orange and natural
tones.
“As we look ahead to America’s 250th anniversary, we
are proud to bring together two American heritage brands with a shared
connection to Alaska,” said Kacy Cole, chief marketing officer of Holland
America Line. Bob Christnacht, EVP of sales and marketing at Pendleton, added
that the collaboration reflects the company’s legacy of weaving storied
landscapes into timeless designs.
Holland America Line has been sailing in Alaska since
1947, longer than the state has been part of the U.S., and remains a pioneer in
the region with extensive cruise and land-based programs, including itineraries
to Denali National Park and the Yukon.
The Pendleton collaboration is part of a broader
series of initiatives marking America’s 250th anniversary. Additional
partnerships, limited-edition offerings and themed sailings will be introduced
in the run-up to July 4, 2026.
Image
Credit: © Holland America Line
The most interesting news
Read the News

Hilton signs Hilton Garden Inn in Busan, South Korea
Hilton (NYSE: HLT) announced the signing of a franchise agreement with MS&C Co., Ltd. to open Hilton Garden Inn Busan Gijang in 2028. Located in Gijang, Busan, the hotel is planned to be part of a larger mixed-use development project.
Read the News

Etihad Airways makes Eid al-Adha and Summer Travel easier
Etihad Airways is preparing for a busy Eid al-Adha and summer travel season, with strong demand expected across its expanding global network.
Read the News

To Belize in the off-season with Alaska Airlines
Why this is the best choice explains Ali Wunderman
Read the News

TAT and Warner Music Japan bring Thailand’s spirit to life
Music-led collaboration showcases Bangkok’s everyday charm while connecting Thailand’s relaxed optimism with younger global audiences
Read the News

Global Travel & Tourism to outpace wider economy by 1.5 times
Global Travel & Tourism is forecast to continue outpacing wider economic growth in 2026, with the sector expected to contribute $12TN to the world economy, accounting for 9.9% of global GDP, according to new data from the World Travel & Tourism Counc
Read the News

Nayarit's jungle coast redefines luxury travel
In the state of Nayarit, the jungle-meets-ocean landscape is emerging as one of the most compelling frontiers in high-end travel—now supported by a new era of seamless access.
Read the News

Lufthansa Group expands climate protection portfolio
The Lufthansa Group has reshaped its portfolio of climate protection projects and is placing a stronger emphasis on technology-based solutions
Read the News

The Czech capital has maintained its position among the ten most important meeting destinations in the world
Meetings Prague announces statistics for 2025 and unifies tourism branding
Read the News

Qatar Airways Group delivers robust financial performance
Qatar Airways Group posts QAR 7.08bn net profit (US$1.94bn) for financial year 2025/26, demonstrating prudent growth and operational resilience
Read the News

New Star Wars experience at Disney Land Resort
This summer at Disneyland Resort, kids rule as The Happiest Place on Earth continues celebrating its historic 70th Celebration. Guests can enjoy the iconic staples of a Disneyland Resort summer vacation that kids and adults both love, paired with lim
Read the News

A new era of hotel-inspired living
Expanding beyond bedding and bath, the Design Shop introduces furniture, décor, and art inspired by Marriott Bonvoy’s extraordinary portfolio of hotels and destinations.
Read the News

Hapag-Lloyd Cruises is setting course for the dream destination of Japan
Japan remains one of the world’s most in-demand travel destinations and has been a mainstay of Hapag-Lloyd Cruises routes for years.
Read the News

TUI launches TUI Smiles Rewards Club
TUI has launched TUI Smiles Rewards Club, the company’s first-ever global loyalty programme, enabling customers to collect Smiles across TUI's portfolio – from flights and hotels to packages, cruises, and experiences.
Read the News

As Americans hit the road during the country’s 250th anniversary, Hilton is celebrating all summer long.
Next week, Hilton is kicking off Hilton Honors America Experiences with a dozen unexpected and unforgettable road trip experiences for only 250 Hilton Honors Points per trip, Hampton by Hilton stays and gas included.
Read the News

Enhanced opportunities for British Airways American Express® cardmembers
British Airways American Express® Cardmembers who book with British Airways Holidays using Avios (as a full or part payment), can now redeem their Companion Voucher to receive 25% of these Avios back.
Read the News

In Spain, the year starts with more people employed in the tourism sector
In the first quarter of 2026, there were 146,631 more employees in tourism-related activities than in the same period of 2025.
Read the News

Eurowings expands its Berlin base
Growth to eleven aircraft strengthens the Lufthansa Group’s market leadership and long-term strategy in Germany’s capital city
Read the News

Chad and Mauritania lead in the Sahel and Southern Sahara
Untamed Borders will launch a new group trip to Chad next year, taking guests to explore some of the most striking landscapes anywhere in the Sahara.
Read the News

Virtual expedition week by ASTA
Advisors will hear directly from the industry’s leading expedition brands, gaining firsthand insight into their products, unique experiences, and proven strategies to successfully sell to clients.
Read the News

Alaska Airlines launches new European routes
Alaska Airlines launched daily nonstop service between Seattle and London Heathrow, reinforcing its position as the fourth largest global airline in the U.S. and strengthening its international network. The year-round service marks Alaska's second Eu
Read the News

Travelers embrace artificial intelligence for seamless mobility
Technological progress, data sharing, and more sustainable options top the agenda in the search for a frictionless travel experience.