Tourexpi
Starting January 1, 2024, World of Hyatt will
unlock reimagined program benefits, offering even more flexibility and choices
for members. Grounded in listening, World of Hyatt continues to invest in
offerings that members find relevant and meaningful, encouraging them to
embrace the transformative powers of travel. The newly expanded World of Hyatt
Milestone Rewards are designed to offer more awards and more choice at more
milestones, allowing members to choose earning points for future free nights,
enhancing stays with suite upgrades or enriching their wellbeing experiences.
“One of the reasons we’ve quadrupled our membership
over the past five years is that we look for new ways to care for our World of
Hyatt members by offering benefits that matter most and can be shared,” said
Mark Vondrasek, chief commercial officer, Hyatt. “We’ve grown our brand
presence in the luxury and lifestyle space by adding hotels in new markets and
expanding our brands in the destinations where our members want to travel,
making our portfolio even more desirable. We’re proud to be adding, building, and
evolving World of Hyatt to bring industry-leading changes that are redefining
loyalty with our three guiding principles of care: loyalty extends beyond the
member, choice is critical and recognition means everything.”
A World of Choice with the New Program Updates
For World of Hyatt’s Milestone Rewards to be even
more meaningful and relevant, they need to come with choice. Whether it’s
enjoying a FIND experience near home or luxuriating in a room upgrade, every
loyalty member values different enhancements on life’s journey. With the
program updates, members will be recognized more frequently along their journey
with World of Hyatt and choose whether to use their award or gift eligible
awards to those they care about. Milestone Rewards will begin after 20 qualifying
nights or 35,000 Base Points per year and continue for each 10 qualifying
nights, up to 150 nights, making World of Hyatt the only global hotel loyalty
program to reward members with milestone rewards for stays beyond 100 nights
and further extending care for those that continue to call Hyatt hotels a home
away from home.
At almost every milestone, members will be able to
have their choice of three awards and select those that are valuable to them or
choose eligible awards they can gift to someone special. Available award
choices include options to:
·
Earn points
for future stays across the globe.
·
Enhance
their next stay with benefits like suite upgrades.
·
Enjoy
experiences designed to support and complement their wellbeing.
·
Throughout
the journey from Discoverist to Globalist and beyond, World of Hyatt members
will be able to earn new Milestone Rewards, including:
·
2K Next
Stay: Earn 2,000 Bonus Points on their next stay at a Hyatt Place, Hyatt
House, Caption by Hyatt or UrCove hotel.
·
FIND
Experience Credit: Select FIND credit to use on any FIND experience around
the globe. Credit ranges from $25-$300, depending on which Milestone Reward the
member has achieved.
·
Guest of
Honor Award: Give someone they care about – including themselves –
Globalist benefits on either award or eligible paid stays, starting at 40
qualifying nights in a year.
·
Miraval
Extra Night: Stay one night at a Miraval resort to receive a complimentary
second night.
·
The
Ultimate Free Night Award: Enjoy one free night in any participating
Category 1-8 hotel, Category A-F all-inclusive resort or participating Miraval
resort (earned at 150 qualifying nights in a year).
“In evolving World of Hyatt, we listened to our
members to understand the people, places and experiences at the heart of their
world to ensure our program is the most rewarding for our members,” said Amy
Weinberg, senior vice president, brand, loyalty and data, Hyatt. “The new
Milestone Rewards are rooted in what we heard from our members—we understood
they wanted more rewards and more choice — so we are offering a wider array of
options to craft their travel journey, care for their wellbeing and immerse themselves
in the transformative experiences that World of Hyatt offers.”
Reimagining the Guest of Honor Benefit
World of Hyatt cares for its members as individual
people and goes beyond a traditional loyalty program, by caring for the people
in the members’ lives. That’s why World of Hyatt invests in unique benefits
like Guest of Honor, which invites members to gift a Globalist stay to someone
who is important to them, to experience valuable in-stay benefits, including
complimentary breakfast, best room available, up to a standard suite, and late
checkout at participating properties.
World of Hyatt is now reimagining Guest of Honor
and extending the award to more members and evolving it into a Milestone Reward
offered to members starting at 40 nights or 65,000 Base Points per year, giving
members a taste of Globalist status. Members will be able to earn up to 10
Guest of Honor Awards per year through Milestone Rewards. With the refreshed
Guest of Honor Award, members can now experience Globalist benefits themselves
or gift the award, on eligible paid and award stays up to seven nights. If a
member chooses to gift the award to another member, they will earn one
qualifying night credit towards tier status as added recognition from World of
Hyatt when their Guest of Honor completes his or her stay.
Make your Business More Rewarding with World of
Hyatt
Further to the strategy of redefining loyalty by
caring for those beyond the guest, World of Hyatt is evolving to reward those
who make travel happen for others – specifically eligible meeting and event
planners, travel advisors, and small business administrators. The new World of
Hyatt program will offer new pathways for these critical business stakeholders
to earn status and milestones when they choose Hyatt for their clients and
colleagues.
Those planning events or booking on behalf of
travelers will earn two qualifying night credits toward tier status for every
$5,000 USD, up to $150,000, in eligible spend each year on qualifying events,
bookings through Hyatt Privé, or when making a qualifying booking through Hyatt
channels with an IATA number associated with their World of Hyatt membership.
That’s up to 60 qualifying night credits, enough to earn Globalist
status.
World of Hyatt’s care will extend even further in
ways that reward our customers as well as their clients and colleagues. These
changes will enable them to earn and gift new and exciting Milestone Rewards as
well as Globalist status.
To discover the new Milestone Rewards chart,
visit hyatt.com/updates and
review program terms here for
more information. To learn more about additional offers and experiences through
World of Hyatt, or to sign up for free, visit hyatt.com.
Image
Credit: © Hyatt Hotels Corporation
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