Tourexpi
Sama 2.0 embodies the future of travel technology,
raising the bar for exceptional, world-class service and hospitality across the
global travel and tourism sector.
DOHA, Qatar – Qatar Airways, the multiple
award-winning airline, will participate in the Arabian Travel Market (ATM)
Dubai, offering visitors the chance to meet and engage with its world-leading
AI-powered digital human cabin crew, Sama 2.0, from 6 to 9 May 2024.
Aligning with ATM’s 31st edition theme of
‘Empowering Innovation: Transforming Travel Through Entrepreneurship’, the
national carrier of the State of Qatar will invite industry experts and travel
partners from across the Gulf region and beyond to engage with Sama 2.0 – the
second generation of the world’s first AI-powered digital crew.
By answering questions in real time, Sama 2.0 is
the future of exceptional service and hospitality in the travel and tourism
industry, assisting travellers in designing curated travel experiences, and
empowering them to find answers related to Qatar Airways FAQs, destinations,
support tips and more.
To ensure seamless interaction with Sama, customers
and passengers can easily chat with her through QVerse, Qatar Airways’ immersive digital platform, or
conveniently via the Qatar Airways app.
Qatar Airways will also unveil its brand-new
exhibition pavilion at Hall no. 2 ME1450 during the four-day event,
which is the premier international travel and tourism event in the Middle East,
attracting both inbound and outbound tourism professionals. The
state-of-the-art stand will feature a multi-sensory pod that offers a
fully-immersive dive into the exceptional luxury and comfort of the
award-winning Qsuite. This will allow visitors to experience first-hand the
revolutionary innovation and technological advancements that set Qatar Airways
apart in the travel and tourism sector.
Additionally, visitors will be able to roam the
airline’s Qverse via a Virtual Reality (VR) experience to explore the cabin
interior of Qatar Airways’ aircraft, including the award-winning Business Class
- Qsuite, the Economy Class cabin, as well as navigate Hamad International
Airport (HIA), the ‘World’s Best Airport’ as voted by Skytrax in 2024, along
with Al Safwa First Class Lounge and Al Mourjan Business Class Lounge.
Sama 2.0. and the Qatar Airways team will be
on-hand to assist guests and trade partners at ATM Dubai, Dubai World Trade
Center, Hall no. 2 ME1450, from 6 to 9 May 2024.
Image
Credit: © Qatar Airways
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