Tourexpi
Fairfield by Marriott, part of Marriott Bonvoy’s
global portfolio of over 30 extraordinary hotel brands, announces its debut in
Europe with the opening of Fairfield by Marriott Copenhagen Nordhavn. Situated in
Copenhagen’s vibrant North Harbour district, the opening marks a momentous
milestone for the trusted brand and its continued global growth. Fairfield by
Marriott is the second largest brand within Marriott Bonvoy’s global portfolio
with a footprint of over 1,290 open hotels and a healthy pipeline of over 450
properties globally, including 17 additional hotels predicted to open across
Europe and the Middle East.
Fairfield celebrates the beauty of simplicity with
a seamless, reliable hotel experience focused on productivity and a great
night's sleep, all at great value. Inspired by the heritage of the Marriott
family country retreat, Fairfield pays homage to the restorative setting that fosters
the feelings of pure joy and natural ease, founded on the principles of warm
hospitality, trusted service and backed by the Fairfield Guarantee.
"As the brand's inaugural property in Europe,
the opening of Fairfield by Marriott Copenhagen Nordhavn marks a significant
milestone in our strategic growth plan for the Fairfield by Marriott
brand," said Mary Garris Vice President, Classic Select Global Brand
Management. "Fairfield by Marriott is known for its rich heritage that
values a simple, seamless, and stress-free experience which pairs well with
modern Scandinavian culture and design, making Copenhagen the ideal city to
introduce our European-inspired aesthetic.”
Fairfield properties globally offer a design
aesthetic that is simple, timeless and contemporary. The brand’s European
design has been carefully considered, fusing creative cues from nature and the
heritage of the Fairfield country retreat with a light, modern Scandinavian
style to offer an effortlessly relaxed yet efficient hotel design.
Fairfield by Marriott Copenhagen Nordhavn is the
first hotel to showcase the brand’s European prototype created by OCCA Design Studio and
will act as a blueprint for the Fairfield by Marriott design across Europe.
OCCA Design Studio collaborated with Scandinavian-based Mette Fredskild Design and Henning Larsen Architects to amplify the design
locally and fully capture the essence of Danish “hygge” for travellers seeking
comfort and balance while visiting the city. The design of the hotel’s public
spaces and 222 guestrooms, 20 of which offer sea views, draws upon a soothing
palette of natural colours and materials, including green tones and wood,
alongside a mix of soft organic and simple geometric forms to help guests feel
calm. Guestrooms feature comfortable beds, a shower, complimentary Wi-Fi and
mobile desk spaces to suit both business and leisure travellers.
Staying true to the brand’s legacy, Fairfield by
Marriott Copenhagen Nordhavn offers a relaxing waterfront setting in the
charming Århusgadekvarteret neighborhood - a creative hub for local
architecture, design, restaurants, cafés – providing travellers with a retreat
from bustle of the city centre while remaining well connected. North Harbour is
one of Northern Europe’s largest new urban development projects, which is
planned to be a fully sustainable, energy carbon-neutral hub. Based on the
principles of a “Five-minute City,” public transport, city districts, local
facilities, green areas and the waterfront are all within five minutes reach.
The hotel showcases Fairfield’s flexible public
spaces, signature elements of all properties, ideal for connecting with other
travellers, working or simply to relax. The Social Market is at the heart of
the Fairfield guest experience, offering a complimentary healthy breakfast that
provides guests with a nutritious start to the day. For a quick refreshment on
the go, guests can make use of the convenient 24/7 market, stocked with snacks
and beverages. The spacious lobby offers a bright, comfortable and transitional
space from day to night, well suited for connectivity and productivity, and the
Fitness Center allows guests to maintain routines and balance away from home.
Further awaited openings from Fairfield by Marriott
in Europe are anticipated in key business and leisure destinations including;
Fairfield by Marriott Bordeaux Train Station (France), set to feature 191
guestrooms just a short walk from Bordeaux-Saint-Jean railway; the
158-guestroom Fairfield by Marriott Erding (Germany) located in the
quintessential Bavarian town of Erding to the north-east of Munich; Fairfield
by Marriott Istanbul Yenibosna (Turkey), set to offer 192 guestrooms as part of
a mixed-use development in the Yenibosna district; plus the 142-guestroom
Fairfield by Marriott Warwick (United Kingdom), ideally situated for guests to
discover the motoring heritage of the area being within close proximity to the
British Motor Museum. The former three properties are expected to open in 2025.
The brand’s debut in the Middle East is currently anticipated to follow in 2027
with the opening of its first two properties in Makkah, Saudi Arabia.
Image
Credit: © Fairfield by Marriott
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